Juliana Ferreira: "You have to be very resilient to be an entrepreneur"
In a constantly evolving market, starting a business in fashion in Mozambique continues to be a path of courage, vision and persistence.
Photo: Juliana Ferreira
In this interview, Juliana M. M. Ferreira, founder of the multi-brand store Aurora, shares her experience in the world of luxury women's fashion in Mozambique, revealing the main obstacles she faced in building her business and the strategies that sustain its growth. With a trajectory marked by determination and a keen eye for style and identity, Juliana reflects on the challenges many women still face in entrepreneurship, in a context where inequality continues to limit opportunities. The conversation also offers practical advice and lessons learned that inspire other women to believe in their creative potential and transform their ideas into successful projects. Watch, share, and be inspired by a conversation that celebrates female empowerment and creative entrepreneurship in Mozambique.